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Retail Growth Opportunities Abound in 2020 with Multi-channel Engagement

Forward-looking retailers are embracing opportunities offered by changes in demographics and changing consumer behaviors driven by mushrooming digitalization and eCommerce. As North America and Europe observe an upswing in mobile interest and multi-channel marketing – retailers have no choice but to reinvent how they communicate with consumers.1 As instantaneous transparency on pricing, availability, consumer feedback […]

Looking back at 2019 and forward to 2020

  We started this year with the asset purchase of The Warren Group. This was a small permanent display company located just a few miles near Bay Cities. We brought in (2) ten-foot 10 color EFI digital presses (2) Gerber routers (2) laminators and a bunch of benders and gluers along with a great group […]

How to Create an Award-Winning Retail Display

The Fortnite Battle Bus is an iconic figure in the popular video game and became a great attraction for fans of the game and customers of Walmart through this Point-of-Purchase (POP) display for retail. With over 20 different vendors featuring products on this train, we skillfully coordinated the receival of goods in a timely manner […]

Creating Customized and Personalized Subscription Boxes for a Delightful Unboxing Experience

Every month, you gear up to deliver another delightful unboxing experience to your subscribers. The unboxing experience you want for your customers is akin to a surprise birthday gift arriving on their doorsteps. You’ve carefully selected the items for this month’s curated subscription box and your customers are excited to receive their subscription box filled […]

How a Magic Christmas Gift Box Comes to Life

Bay Cities had been itching to announce our 2018 Christmas gift! We developed, designed and manufactured an ice cooler with Augmented Reality for our “Summer in December” holiday season gift. Over the past 10 years, Bay Cities has used the holiday season as an opportunity to thank our clients and vendors for their partnerships with […]

Augmented Reality: Creating 3D Packaging

Augmented Reality, (AR) adds layers of digital content over real world environments. Digital screens are augmented with superimposed computer-generated images over a user’s view of the real-world, thus enhancing one’s current perception of reality – augmenting reality. In simpler terms, AR appears in direct view of an existing environment and adds sounds, videos, graphics to […]

Augmented Reality Meets the Beauty World

Augmented Reality (AR) adds layers of digital content over real world environments. Screens are augmented with computer-generated images over a user’s viewAugmented Reality (AR) adds layers of digital content over real world environments. Screens are augmented with computer-generated images over a user’s view, enhancing one’s perception of reality. Social media platform Snapchat uses a form […]